Barack Obama has already filled out most of the popular and important jobs in his cabinet and administration. Now Obama moves on to fill a position for a job almost no one in the entertainment industry likes. The FCC has been a thorn in the sides of those who want to push the envelope and show taboo stuff for decades. Now, the latest head of the FCC, whose task it will be to stop these deviants and fine then, will apparently be Julius Genachowski.
A Democratic official told news outlets that Obama was leaning towards Julius Genachowski as the new head of the FCC. Genachowski is another one of Obama’s old colleagues that is getting a job in his administration, as the two were classmates at Harvard Law.
Genachowski was also a top technical advisor to Obama, who helped him use the Internet and viral technology to get his message across. With Obama still posting speeches on the Internet, even after winning the election, Genachowski’s efforts continue to help Obama find a new audience.
Genachowski co-founded and directed Rock Creek Ventures, a venture capital firm which focused on digital media and commerce companies on the Internet. Before becoming immersed in technology, Genachowski clerked to two Supreme Court justices and was a chief council to former FCC chair Reed Hundt from 1994 to 1997.
Genachowski’s expertise on the Internet is valuable experience for the FCC at this time. Obama is out to increase access to Internet service, with the FCC as a key monitor to Internet capacity in the United States.
The FCC is currently overseeing the conversion to all-digital broadcast television, although Obama wants to delay the Feb 17 switch in time for consumers to make the change.
But Genachowski and the FCC will still have to focus on television, as well as the Internet. The FCC was put under an even bigger microscope during the Bush years, especially when it came to the Janet Jackson Super Bowl incident.
The FCC’s role in fining networks for indecency, and the line they used to judge indecency, came under bigger controversy than ever during the Bush administration.
Of course, the FCC is rarely popular among creative types no matter who is in charge, with Family Guy slamming the FCC in its “PTV” episode a few years back, complete with an anti-FCC song and dance number.
Genachowski’s appointment has not been made official by Obama yet, with no timetable as to when it will be announced.
Los Angeles Times- “Obama to name Julius Genachowski as FCC chief” www.latimes.com/business/la-fi-fcc13-2009jan13,0,5765752.story
Broadcasting Cable- “Praise for Genachowski Piles Up” www.broadcastingcable.com/article/CA6628970.html